The institution my magazine would belong to would be an institution like IPC media.
IPC Media produces over 85 iconic media brands, with print brands alone reaching almost two thirds of UK women and 44% of UK men – almost 27 million UK adults – while online brands collectively reach 20 million users every month. Brands that I were particularly interested in were NME and LOOK. Look is fashion magazine mainly, with the type of content that I would like to feature in my magazine. NME is mainly a music magazine and contains exactly the type of music genre and artists that are relevant to my magazine.
